Madison
65° F
Partly Cloudy
Partly Cloudy
Advertisement

State initiatives encourage smokers to kick the habit

Published On: May 22 2013 07:10:13 PM CDT   Updated On: May 22 2013 07:35:46 PM CDT
Terrie Hall

Terrie Hall, the woman featured in one of the anti-smoking ads, was honored Wednesday in Washington by the Surgeon General and the CDC.

MADISON, Wis. -

An estimated 7,000 Wisconsinites die every year from smoking-related illnesses and multiple initiatives are popping up to encourage smokers to kick the habit.

The Center for Tobacco Research and Intervention is working with the CDC on a campaign called “Talk with Your Doctor.”

"Since the ads have been on the air and in magazines and newspapers here in Wisconsin our calls to the tobacco quit line have doubled," says Rob Adsit, director of Outreach Programs.

Terrie Hall, the woman featured in one of the anti-smoking ads, was honored Wednesday in Washington by the gurgeon general and the CDC.

Hall says working on the campaign changed her life.... and she is often recognized as... that TV lady.

Adsit says working with a doctor, combining medication with counseling, can give people the best chance of successfully quitting.

“Just a simple message from a health care provider to a smoker can double the chance that the person will make a (quitting) attempt and be successful at their quit attempt,” says Adsit.

From the increased health care costs and lost productivity, the Center for Tobacco Research and Intervention estimates smokers cost the state about $4.5 billion a year.

About 800,000 Wisconsinites continue to smoke despite the documented consequence, according to officials. Now Gov. Scott Walker wants state workers who smoke to pay an additional $50 a month for health insurance.

State residents can get free help by calling the tobacco quit line at 1-800-QUIT-NOW.

Advertisement
  • Loretta Lynch

    CNN

    Faces of Obama's cabinet

    Loretta Lynch was sworn in as U.S. attorney general on Monday. She's the first African-American woman to hold the position. Click through to see more faces of President Obama's cabinet.

  • Win McNamee/Getty Images

    Career timeline of Attorney General Loretta Lynch

    Here is a look at the life of Loretta Lynch who was sworn in on Monday as U.S. attorney general. Lynch is first black female attorney general in American history.

  • James Holmes trial slated to begin Monday

    CNN

    Images: 12 dead in theater massacre

    On Monday, shooting suspect James Holmes goes on trial for 165 counts, including murder and attempted murder charges. He has pleaded not guilty by reason of insanity. Here are images from the 2012 shooting inside an Aurora movie theater.

Advertisement