Madison
65° F
Overcast
Overcast
Advertisement

Businesses rebuild on Park Street, entice new ones

Published On: Aug 08 2013 10:13:34 PM CDT   Updated On: Aug 09 2013 10:35:17 AM CDT
taqueria guadalajara park street
MADISON, Wis. -

Madison's Park Street has an up-and-down past, but it seems to be going through a revival with several businesses reopening there.

A Park Street staple, Lane's Bakery, expects to reopen Sept. 1, about a year after it closed. Its new location at the south end of the Villager Mall isn't far from its original spot.

Park Street also helps connect businesses to customers because it's a gateway into Madison. But while there's potential to pick up business from people passing through, the street's revitalization instead entices everyone to stop and stay awhile.

"It's just a wonderful feeling," Imelda Perez said over the music at Taqueria Guadalajara. The family-owned business is celebrating reopening on Thursday. "It was a big issue, the whole family didn't have a job, but we made it."

The Perez family built its business on Park Street seven years ago. The family never thought about rebuilding anywhere but there.

"Sometimes I hear people say, ‘I don't go there because it's Park Street and I don't feel safe,' and I'm like, why don't you feel safe?” asked Perez. "It's a normal street."

The racially and economically diverse area is turning itself around, according to the Burr-Oak Neighborhood Association President Brad Boyle.

"Businesses are changing the look of Park Street now," he said. "You've got the Villager Mall redevelopment, the Urban League and Access Health is being built now, and businesses coming in are adding value to the neighborhood."

A few blocks from Taqueria Guadalajara is another Mexican restaurant. Jalapeno Mexican Grill opened a couple weeks ago, taking the spot of R House, a troubled tavern.

"We said, 'You know what, let's change it, let's make sure we work hard and invest some money and we can make that change,'" said part-owner Alberto Lozada, who owns a second restaurant in Monona. He said his food has a different flavor.

Lozada and Perez share the same goal. Together, they're helping to fashion the future of Park Street.

"They could have went anywhere in Madison they wanted to go," said Boyle. "But for them to say, ‘Hey, we want to stay on Park Street,' that's huge for Park Street."

Advertisement
  • Indiana primary graphic

    CNN

    Presidential election moves to Indiana

    With the number of available delegates dwindling and the parties' national conventions two months away, Indiana's primary is poised to reshape the presidential primary election.

  • Foster Farms chicken nuggets

    USDA FSIS via CNN

    Notable recalls of 2016

    Several major product recalls have been reported in the United States in 2016. Check our list to see if you could be affected.

  • blue neon hotel vacancy sign

    kd kelly/SXC

    7 deadly sins for hotels

    Hair on the bathroom floor is gross, even when it's your own. It's one of those little things that turns happy travelers into disgruntled hotel guests. Check out the seven deadly sins to hoteliers.

Advertisement