Madison
77° F
Overcast
Overcast
Advertisement

Teams drive UW merchandise sales to record

Published On: Dec 28 2012 10:29:15 AM CST

MADISON, Wis. -

The success of University of Wisconsin athletics is driving record sales of UW merchandise, according to Cindy Van Matre, UW trademark and licensing director.

Gross royalties from UW licensed merchandise reached $3.75 million in 2012-13, which surpasses the previous high of $3.33 million set in 2011-12, according to UW officials.

The new record is a 12.8 percent increase from the previous record.

Half the proceeds from licensed UW merchandise sales go to Bucky Grants, a program that provides need-based financial aid to undergrads.

In the 2012-13 academic year, more than $1.82 million was distributed among 2,353 students. The average award was $775, according to UW officials.

UW ranked 15th among the Collegiate Licensing Corporation's 160 colleges and universities, and fourth among CLC's Big Ten clients.

Advertisement
  • James Foley in helmet

    Courtesy Dan Shakal

    Who was James Foley?

    James Foley was an American photojournalist who went missing in Syria almost two years ago. On Tuesday, August 19th, a video, apparently produced by ISIS as a warning to the US to stop air strikes against the group in Iraq, ended with Foley's beheading. Learn more about the life of the man whose his parents call a 'martyr for freedom.'

  • Police lights file 2

    Ridiculous 911 calls

    Have you ever considered calling 911 because of a massive spider in your house? How about because a McDonald's employee got your order wrong? Take a look at some of the strangest reasons people have recently called 911.

  • Credit cards

    Augie Martin/CNN

    Biggest data breaches of all time

    UPS is the latest company to fall victim to a data breach, this one affecting 51 stores in 24 states. Take a look at some of the biggest data breaches of all time.

Advertisement